Saturday, November 20, 2010

In the Market for an iPad? Go to TJ Maxx


Appleheads, rejoice!  You no longer have to go to an electronics store or drive to a major city to purchase one of Apple’s latest inventions, the iPad.  Just go to your local TJ Maxx, they may have some.
TJ Maxx is now selling 16GB Wi-Fi iPads. As an added bonus, TJ Maxx is not selling them for the usual $499, the store has slashed the price by $100, offering them for only $399. TJ Maxx confirmed that they were selling iPads on their Twitter feed: “Not Black Friday. Now! (select unadvertised stores only.)”  Which means yes, TJ Maxx is selling 16 GB Wi-Fi enabled iPads, but only at a few locations they are unable to disclose.  This probably means each store selected to sell the iPads only has a limited number to sell, and by the time you’re reading this, they have probably sold out by now.
People interested in buying an iPad could just go to an Apple store, if they are fortunate enough to live close to one, or to Best Buy to buy one. So, why TJ Maxx? One can only speculate. Does this mean Apple is trying to sell all remaining iPads to introduce a newer, bigger, better iPad and they thought the best way would be to sell them at a discounted rate at a well-know discount store? That is a smart idea, if that is the case. If not, does Apple hope to one day partner up with TJ Maxx and have them sell the entire collection of Apple products?  That could be a smart idea as well.
Whatever the reason TJ Maxx is selling iPads, it is a good idea for the company.  It is holiday shopping season and many people will venture into a TJ Maxx to shop. Being able to buy anything you want at a TJ Maxx including an iPad at a discounted rate is sure to win shoppers over. Why buy a 16GB Wi-Fi iPad directly from Apple when you can buy the exact same thing at TJ Maxx for  a hundred dollars less?  The only thing I’m concerned with is if these reduced iPads are refurbished. If that is what TJ Maxx is selling they should consider taking off another hundred  or so dollars.

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